img EVENTS & PROMOTIONS

Targeted, intelligent and fun. Driving leads and making the sale everywhere you look.

img COLLATERAL

We're not just speaking to target customers, we're connecting with them.

img ARTS ORGANIZATIONS

Get to know our artistic side. Work for the arts community that's not just fun and games.

img ADS

Creative that's not only on-strategy and original, but incredibly effective too.

img LOGO & IDENTITY

Identities that get noticed.Helping businesses stand out. And even shout.

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    ADVERTISING

    Babies 'R' Us MasterCard® In Store Signage and Magazine Advertisement

    Our challenge for Babies 'R' Us was two-fold: acquire new customers and compel existing customers to use their card. Our engaging ads and in-store signage promoted 0% financing to new customers and a 10% discount for existing customers, plus the ability to earn rewards. Displays were featured near items like cribs and car seats to encourage new parents shopping for big-ticket items to use the card for savings.

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    ADVERTISING

    Harrisburg Magazine Publication Design

    Harrisburg Magazine sought to strategically and visually renovate the publication, from logo to layouts and everything in between. This contemporary solution combined striking visuals with clean typography for a readable yet compelling highlight of Harrisburg's local flavor.

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    ADVERTISING

    AARP Membership Ads

    As part of our marketing mix to acquire new AARP members, we ran direct print ads in the association's publications AARP the Magazine and AARP Bulletin. From creative that focused on the power of AARP and their mission, to executions that focused on the value of benefits and discounts, our ads resonated with the 50+ target who consider themselves young, active and full of life.

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    ADVERTISING

    Subaru MasterCard® Magazine Advertisement

    Leveraging Subaru's reputation of reliability and enduring quality, our ad positioned both the automobile purchase and Subaru MasterCard as smart investments. We clearly demonstrated how drivers could achieve maximum value by combining Subaru ownership with a rich rewards structure of discounts and cash back offered by the card.

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    ADVERTISING

    Subaru MasterCard® Magazine Advertisement

    Subaru offers owners something even better than driving - a credit card that rewards spend with rewards they can use for their car - like scheduled maintenance and parts. This ad used a play on the famous "wash me" on the rear windshield, creating a clever visual pun that successfully acquired new customers for the brand.

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    ADVERTISING

    Southwest Airlines On Site Advertisements

    We blanketed a popular ski resort with ads featured on chairlifts and plasma screens, promising a return trip just by applying for the Southwest Visa Card. With a ski theme tailored to the environment, we captured the attention of skiers to take immediate action and grab a great deal.

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    ADVERTISING

    Starbucks Duetto® Visa® Magazine Advertisement

    This simple yet stunning ad capitalized on the breadth of Starbucks products to generate excitement among gourmet coffee enthusiasts about the rich rewards structure offered by the Duetto Visa Card. No matter your favorite drink, you can earn rewards for every purchase you make.

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    Arts Organizations

    MICA Computer Center Course Catalog
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    Arts Organizations

    Maryland Institute College of Art Self Mailing Poster for Guest Lecture Series
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    Arts Organizations

    General Services Administration Art in Architecture Program Brochure featuring the work of Artist: Paul Housberg and Architect: Bohlin Cywinski Jackson
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    Arts Organizations

    General Services Administration Art in Architecture Program Booklet featuring the IRS Computing Center and the work of several artists
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    Arts Organizations

    Teatro101 Theater Poster Design for BKLYN The Musical
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    Arts Organizations

    Teatro101 Theater Poster Design for Wild Party
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    Arts Organizations

    Maryland Art Place Event Invitation
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    Arts Organizations

    Spotlighter Theatre Theater Poster Design for Assassins
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    Arts Organizations

    Winters Lane Productions Theater Poster Design for The Life
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    Arts Organizations

    General Dynamics Catalogue System Design for the General Dynamics Art Collection
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    Arts Organizations

    Teatro101 Theater Poster Design for The Little Dog Laughed
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    Arts Organizations

    Teatro101 Theater Poster Design for Sideshow
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    Arts Organizations

    Spotlighter Theatre Theater Poster Design for A New Brain
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    Arts Organizations

    Teatro101 Theater Poster Design for The Shadow Box
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    Events & Promotions

    AARP Rock and Roll Hall of Fame

    AARP's annual member event held at the Rock and Roll Hall of Fame was 100% sold out, successfully increasing membership renewals within the targeted market area.

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    Events & Promotions

    AARP Pirates of the Pavilion Treasure Hunt

    AARP hosts an annual Life@50+ convention, encouraging attendees to engage with product and service providers. We created a measurable, interactive game where members were asked to visit specific booths and collect answers to questions in exchange for prizes. The cohesive campaign included a game brochure, large posters, and signs for each provider booth, and yielded a participation rate of more than 95% of the registered visitors.

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    Events & Promotions

    AARP Big Winner Sweepstakes

    To educate AARP members about their various health and wellness benefits during the annual Life@50+ event in Las Vegas, we created the "Big Winner" promotion. Using a sweepstakes as a vehicle to drive attendees to health provider booths, we engaged more than 78% of visiting members to participate.

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    Events & Promotions

    AARP D.C. Detectives Great Prize Giveaway

    The fun continues in Washington DC using a detective theme to help members search out products and services in the hopes of winning prizes. Standing out in a convention hall filled with hundreds of provider booths, this entertaining giveaway was the most successful program at the event.

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    Events & Promotions

    Chase The Marathon® Platinum MasterCard® Launch Party

    Marathon Ashland Petroleum and Chase were faced with the challenge of educating MAP employees of their new credit card product. A rock and roll themed party invitation created quite an impact, introducing employees to the new partnership and conveying the significance of this high-profile product.

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    Events & Promotions

    AARP Marathon of Prizes

    The Boston Marathon served as the theme for a promotion designed to drive foot traffic to the booths at AARP's annual convention. Footprint artwork and mile marker signs guided visitors through a series of provider booths, incorporating prize drawings to encourage members to engage with exhibiting partners.

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    Events & Promotions

    Starbucks & CBS Radio CD Package Design

    A collection of alternative music on CD sold at Starbucks, and featuring WHFS music.

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    Events & Promotions

    CIA Self-Promotional Kit
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    Events & Promotions

    CIA Daily Planner Promo
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    Events & Promotions

    CIA Work/Life Daily Planner
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    Events & Promotions

    CIA Notebook Promo
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    Collateral

    Virtual Intern Brochure and Kit Folder System

    VirtualIntern.com offered business a new way to recruit future talent by matching them with students seeking experience (and vice versa) through their innovative online intern placement service. We got the word out through cutting-edge promotional creative that spoke to both students and businesses, clearly explaining the program and highlighting the easy registration process.

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    Collateral

    Jos. A. Bank Sales and Promotional Materials

    When casual wear became the norm in corporate culture, we helped Jos. A. Bank protect market share by introducing a loyalty program for both corporations and their employees. Our two-step campaign first targeted top decision makers at Fortune 500 companies to enroll, then provided discount incentives for employees, which led to an increase in incremental spend and a full program roll-out that continued for 5 years.

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    Collateral

    Weber & Weber Homeopathic Medication Kit Folder and Brochures

    Nothing was lost in translation when we helped launch a German homeopathic brand in the U.S. market. Our trade show campaign introduced products and communicated efficacy to American practitioners by positioning product results alongside happy, healthy patient outcomes.

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    Collateral

    Chase Health Advance Fulfillment Kit

    The participating doctors of the Chase Health Advance healthcare network needed a way to introduce and explain to their patients how to obtain financing for medical procedures. Kits were created which included a shipping box and label, kit folder, and brochure. Using colorful family photography and easy to read flow charts, patients were able to quickly and easily understand the financing process, giving them peace of mind.

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    Collateral

    Agora International Corporate Overview

    This annual report for a major publishing company combined historic Baltimore photographs with textural architectural details to present the information in a clean and easy to read format.

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    Collateral

    AARP Welcome Kit Insert

    To increase retention rates among brand new AARP members, we offered extended membership terms at a generous discount to members who had joined for just 1 year. Our creative positioned the offer as the first benefit of their membership, compelling them to take notice as they sifted through their Welcome Kit, and providing an easy method for response.

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    Collateral

    AARP Membership Handbook

    To acquaint both new and renewing AARP members with all the benefits of membership, the handbook offers a complete guide to all of their discounts, travel opportunities, financial resources and more. Designed for translation into multiple languages, this handy booklet is well organized, easy to read, and available for digital reading online.

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